According to the Wall Street Journal, Dove’s viral video sensation Eye of the Beholder was the top viral marketing campaign this year, with nearly 30 million views online.

The journal just published its year end ‘Best of Ads, Worst of Ads’ list and the winners also included the likes of The Simpsons, a Cadbury ad, as well as ‘K-Fed the Insurance Salesman.’ Down at the other end, some of the big losers from the past 12 months included the Aqua Teen Hunger Force movie and a snarky Dodge ad that showed a dog being electrocuted by an SUV. Check out the entire list here at the Wall Street Journal website, and to find out more about viral advertisements online, checkout Yahoo!’s own Contagious Viral Videos of the Week:

Also See:
K-Fed ‘Life Comes at You Fast’
Cadbury’s Drumming Gorilla

How does viral marketing affect you? Let me know in the comments.
-Elias, Yahoo! Video Team